Business Opinion: Customer service and entrepreneurial competitiveness

Providing adequate customer service requires organisations to be proactive and not just reactive.
By Farai Chigora and Tabani Moyo Feb. 9, 2025

Business Opinion: Entrepreneurship and customer value

In this article, we take a deep dive into how entrepreneurs can unlock value for the customer.
By Farai Chigora and Tabani Moyo Jan. 19, 2025

Procurement evolves to outcome based contracts

The trend reflects a growing inclination towards contracts that tie payments to measurable outcomes.
By Charles Nyika Oct. 4, 2024

Perceptions, experience driven entrepreneurship

This does not only bring a positive perception and experience but goes beyond into the financial state of the business.
By Farai Chigora Jul. 21, 2024

The wrong diagnosis (Zimbabwe’s war on drugs)

According to its advocates, it evokes a variety of responses, most prominently through substance abuse, which is used as a vehicle for attempting to numb pain.
By Tinashe Chikodzi Jul. 14, 2024

Embracing the future: Salesforce automation

The automation is a collection of tools intended to increase sales teams' effectiveness and output.
By Paul Maphayike May. 24, 2024

Why businesses should worry about over and understaffing

It is a delicate balance that every business, regardless of size or industry, must strive to achieve.
By Memory Nguwi May. 17, 2024

Importance of customer service training

Handling feedback and complaints
By Jonah Nyoni Jan. 13, 2024

Customer awareness stages in digital marketing strategy

This would happen to companies that launch new products or have a first mover advantage in a market.
By Anesu Chikumba Nov. 24, 2023