PR, comms, marketing: The winning team
A marketing campaign that is disconnected from PR efforts or inconsistent with communications risks falling flat or even damaging the brand.
By Cliff Chiduku
May. 7, 2025
MPs applaud rural industrialisation drive
The MPs said rural areas were the most populated places, hence the need for reforms that encouraged industrialisation.
By Peter Dube
May. 6, 2025
Bulawayo creatives and academia voice concerns over government policy inaction
They cite the resulting stagnant growth, insufficient financial assistance and a critical shortage of infrastructure and essential equipment needed to cultivate local talent.
By Margaret Lubinda
Apr. 27, 2025
Econet wins big at ZITF 2025
President Emmerson Mnangagwa, the patron of the ZITF and Chapo’s official host also attended at the opening ceremony.
By Own Correspondent
Apr. 27, 2025
Geza stay away takes the shine off from trade fair
Kuvarika said policies should transform the manufacturing sector to make it contribute to economic growth.
By Silas Nkala
Apr. 27, 2025
Govt to rethink SMEs tax rules
The announcement followed a high-level multi-stakeholder dialogue convened during the Zimbabwe International Trade Fair (ZITF) in Bulawayo.
By Staff Reporter
Apr. 26, 2025
‘Infrastructure gap a barrier to intra-Africa trade’
AFRICA’S vast potential intra-regional trade remains largely untapped due to the significant infrastructural gap, hindering the continent’s economic growth and development.
By Peter Dube and Bongile Moyo
Apr. 26, 2025
Exploitation of raw materials to haunt Africa for long: Moyo
He added that this has resulted in worse poverty being experienced in many African countries, with Zimbabwe set to be one of the hardest hit.
By Silas Nkala
Apr. 26, 2025
Econet puts up impressive, immersive stand at ZITF 2025
Above the stand, kinetic LED balls move in synchronised rhythms, underlining the stand’s futuristic feel.
By Boitumelo Makhurane
Apr. 24, 2025

Premium
Court summons pile up on contractors doorsteps... as unpaid govt works take a toll on firms
Local News
9h ago
Premium
RioZim bosses under fire over tax blackhole...Zimra goes after top brass’ cars
Local News
By Lee Musaidzi
May. 2, 2025