PR, comms, marketing: The winning team

A marketing campaign that is disconnected from PR efforts or inconsistent with communications risks falling flat or even damaging the brand.
By Cliff Chiduku May. 7, 2025

MPs applaud rural industrialisation drive

The MPs said rural areas were the most populated places, hence the need for reforms that encouraged industrialisation.
By Peter Dube May. 6, 2025

Bulawayo creatives and academia voice concerns over government policy inaction

They cite the resulting stagnant growth, insufficient financial assistance and a critical shortage of infrastructure and essential equipment needed to cultivate local talent.
By Margaret Lubinda Apr. 27, 2025

Econet wins big at ZITF 2025

President Emmerson Mnangagwa, the patron of the ZITF and Chapo’s official host also  attended at the opening ceremony.
By Own Correspondent Apr. 27, 2025

Geza stay away takes the shine off from trade fair

Kuvarika said policies should transform the manufacturing sector to make it contribute to economic growth.
By Silas Nkala Apr. 27, 2025

Govt to rethink SMEs tax rules

The announcement followed a high-level multi-stakeholder dialogue convened during the Zimbabwe International Trade Fair (ZITF) in Bulawayo.
By Staff Reporter Apr. 26, 2025

‘Infrastructure gap a barrier to intra-Africa trade’

AFRICA’S vast potential intra-regional trade remains largely untapped due to the significant infrastructural gap, hindering the continent’s economic growth and development.
By Peter Dube and Bongile Moyo Apr. 26, 2025

Exploitation of raw materials to haunt Africa for long: Moyo

He added that this has resulted in worse poverty being experienced in many African countries, with Zimbabwe set to be one of the hardest hit.
By Silas Nkala Apr. 26, 2025

Econet puts up impressive, immersive stand at ZITF 2025

Above the stand, kinetic LED balls move in synchronised rhythms, underlining the stand’s futuristic feel.
By Boitumelo Makhurane Apr. 24, 2025