Mistaken brand identity in entrepreneurship

Increasing brand value and equity supports the enterprise’s long term growth and sustainability.
By Farai Chigora May. 26, 2024

Business opinion: Remodelling the vision for entrepreneurship

Where machines are now living anatomies as they can talk, exchange and respond to instructions than any time before (infusing innovation and Artificial Intelligence). Sure if you snooze you lose.
By Farai Chigora Feb. 26, 2023

Budgeting for trouble

The ticketing process involved the conductor manually noting the pick-up points, destinations and sometimes registrable luggage for each passenger.
By Kaynos Chipangura Jan. 27, 2023

Useless meetings cost firms US$100m yearly

AS I write this article I am also glancing at my watch because I have a meeting very soon. Many people can relate to this
By Owen Mavengere Sep. 30, 2022

Operating business in vuca environment

This has become a huge part of strategic planning in the VUCA environment.
By Chris Munodawafa Sep. 30, 2022