Rebranding - The Zimbabwe Independent

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NEWS & CURRENT AFFAIRS

Topic : Rebranding

Business Opinion: Rebranding and entrepreneurship

Rebranding occurs when there are multiple reasons for an organisation to consider doing so. Some of the most common reasons for rebranding are as follows:

By Farai Chigora and Tabani Moyo Mar. 9, 2025

Business Opinion: Rebranding and entrepreneurship

Business opinion: Brand modification against rebranding of SMEs

brand modification is when we maintain the current brand name but only adjusting the characteristics of the presented offerings

By Farai Chigora Sep. 4, 2022

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