UNCANCELABLE by definition means something that cannot be cancelled or terminated, the book we are reviewing this week is a compelling memoir of a South African podcaster, who recently filmed his podcast within our borders.
The book, Uncancelable: The Incredible Rise of Mac G chronicles the podcaster’s journey from a young boy in Venda with a passion for radio to becoming a prominent figure in the African broadcasting through his ground-breaking platform Podcast and Chill, which after reading, I agree cannot be cancelled.
The narrative begins with Mac G’s early fascination with radio, detailing his initial forays into the broadcasting world. His enthusiasm and dedication are evident as he navigates the challenges of the industry, striving to make a name for himself.
The memoir delves into his tenure as a radio presenter, highlighting both the opportunities and obstacles he encountered.
I wonder if half the things he mentioned are what happens in the corridors and dark corners of our radio stations in Zimbabwe.
A significant portion of the book is dedicated to the inception and evolution of Podcast and Chill, which Mac G launched in 2018.
In their bedroom, with his then-baby momma, often in the podcast, Mac G would be calling: “Baby please pass me the charger …”
The podcast quickly gained traction for its candid discussions and willingness to tackle taboo subjects, setting it apart in the South African media landscape.
Mac G’s unfiltered approach, which I find very offensive, attracted a substantial following, but it also led to controversies and public backlash.
The memoir does not shy away from these incidents, providing an honest account of the criticisms faced, including accusations of insensitivity and the subsequent calls for cancellation.
Throughout Uncancelable, Mac G’s resilience and determination are prominent themes.
The book offers an intimate look into his struggles, including battles with anxiety and alcohol and how these challenges intersected with his professional life.
Mac G is the ultimate definition of a naughty boy even to the end of the memoir. His ability to rise beyond his struggles and persevere in the face of adversity and social media pressure such as Black Twitter serves as an inspiration to aspiring broadcasters and podcasters.
The memoir also features insights from notable South African figures such as Black Coffee, John Kani, Julius Malema and John Steenhuissen, who share their perspectives on blackness, what they want to be remembered for, the South African political landscape, but most importantly, Mac G’s impact on modern South African culture.
These contributions enrich the narrative, providing a broader context to Mac G’s influence and the significance of his work.
My favourite feature was his podcast with DJ Shimza, a former friend of Mac G whom he felt had dealt with him with an unfair hand.
In the formative days of the show, as narrated in the memoir, he would not even allow guests to mention DJ Shimza’s name on the show, he was upfront about his disappointment regarding how their friendship ended.
In response, DJ Shimza expressed that if we want something in life, we must pursue it, if we are disgruntled, we must gracefully learn to communicate without assuming.
This stood out for me because of the olive leaf Mac G extended and the ultimate settling of the matter.
The Uncancelable: The Incredible Rise of Mac G is a testament to Mac G’s unwavering commitment to authenticity and his refusal to be silenced by controversy.
The memoir offers valuable insights into the dynamics of African broadcasting, the challenges of cancel culture, and the power of resilience. It is a must-read for anyone interested in the media industry, podcasting, or stories of personal triumph against the odds.
Dhliwayo-Moyo is an acclaimed restaurateur, award winning creative designer, photographer and entrepreneur. She is the founder and CEO of award-winning nutrition start-up, Yanaya Healthy Lifestyle, which is Zimbabwe’s first healthy food bar chain that is disrupting how people eat. She writes as a member of Trevor’s Book Club.
